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Saleable ideas and out-of-this-world inspiration, floristry images and updates from around the world.


Spiky play time: customer DIY ideas for summer

August’s houseplant of the month is one not easily pigeonholed. Both stylish and rugged, the cactus goes perfectly with this year’s geometric patterned pot trend. Maybe ‘Lego’ and ‘florist’ aren’t two words that usually go together, but the Flower Council has come up with a quirky idea that you could use to show off cacti in an unusual way, or as schools break up this week it could be a fun family summer project or workshop for your customers.

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Neil Whittaker explains his prom season success


Teenagers up and down the country are trying dresses and suits, schools are making party arrangements for their end of year bash and corsage requests should be flooding in. Prom season is well and truly upon us, so we spoke to Interflora World Cup 2nd Place winner Neil Whittaker about how his shop takes advantage of the occasion.

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Simply Calla gets into the Olympic spirit

It’s not long till we follow the British Olympic team to Rio 2016, in spirit at least! If you, like many of us, can’t make it to Brazil, support the team in your own way by taking design inspiration from Simply Calla’s latest design file.

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Step-by-step: roses from the World Beyond


Next month's houseplant of the month is a sure-fire seller; the Flower Council are predicting July's potted rose plant sales to soar so be prepared because they don't just have to be quaint English-garden beauties. The team behind the trends are encouraging florists to get experimental by dressing classic rose plants up in something much more striking.

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Designs by Rob Van Helden for British Flowers Week Day 5

Welcome to Day Five of British Flowers Week 2016 (13-19 June), the hashtag #BritishFlowersWeek has now reached a staggering 7.56 million people on Twitter and achieved a record Instagram reach of 2.72 million. Today, Friday 17 June, we are delighted to reveal the British alstroemeria designs by Rob van Helden of Rob van Helden Floral Design, and event florist extraordinaire.

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